กลยุทธ์การตลาด = (ระเบียนเลขที่ 92919)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01055nam a22002537a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NALT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230501154203.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170705b th ||||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789744144140 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NALT |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | tha |
| Language code of original | eng |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ค765ก 2560 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 5882 |
| Personal name | เคลเลอร์, เควิน เลน |
| 245 10 - TITLE STATEMENT | |
| Title | กลยุทธ์การตลาด = |
| Remainder of title | On strategic marketing / |
| Statement of responsibility, etc. | Kevin Lane Keller & James A. Narus ; ผู้แปล ณัฐยา สินตระการผล. |
| 246 31 - VARYING FORM OF TITLE | |
| Title proper/short title | HBR,s 10 must reads : |
| Remainder of title | on strategic marketing |
| 246 18 - VARYING FORM OF TITLE | |
| Title proper/short title | กลยุทธ์การตลาด |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพ ฯ : |
| Name of publisher, distributor, etc. | เอ็กซเปอร์เน็ท, |
| Date of publication, distribution, etc. | 2560. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 378 หน้า ; |
| Dimensions | 21 ซม. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 5887 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | NALT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (NALT) | |
| -- | 8 |
| -- | นายบัณฑิต อุทาวงค์ |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General Book collection | National Assembly Library of Thailand | National Assembly Library of Thailand | 05/07/2017 | 3 | 2 | HF 5415.13 ค765ก 2560 | 3961206580 | 15/05/2023 | 01/05/2023 | 05/07/2017 | General Book |
