| 000 | 01082nam a22002897a 4500 | ||
|---|---|---|---|
| 003 | NALT | ||
| 005 | 20240306114850.0 | ||
| 008 | s2000 eng d | ||
| 020 | _a0198297793 | ||
| 040 | _aNALT | ||
| 041 | _aeng | ||
| 050 |
_aHD 59.2 _bE96 2000 |
||
| 245 | 0 | 0 |
_aThe expressive organization : _blinking identity, reputation, and the corporate brand / _cEdited by Majken Schultz, Mary Jo. Hatch, Mogens Holten Larsen. |
| 260 |
_aOxford : _bOxford University Press, _c2000 |
||
| 300 |
_a292 p. : _bgraphs, tables ; _c23 cm. |
||
| 650 | 0 | 4 | _aBrand name products -- Marketing |
| 650 | 0 | 4 | _aBusiness Communications |
| 650 | 0 | 4 | _aCorporations -- Public relations |
| 650 | 0 | 4 | _aCorporate image |
| 650 | 0 | 4 | _aCorporate imageCorporations -- Public relationsBusiness CommunicationsBrand name products -- Marketing |
| 700 | 1 |
_aSchultz, Majken. _957557 |
|
| 700 | 1 |
_aHatch, Mary Jo. _957558 |
|
| 700 | 1 |
_aLarsen, Mogens Holten. _957559 |
|
| 850 | _aNALT | ||
| 942 |
_cGB _2lcc |
||
| 999 |
_c47342 _d47342 |
||
| 998 |
_j111 _k พจพิณ พรมเอี่ยม |
||